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An in-depth look into HipHop and industry culture


Join us as we explore the bright lights and dark nights of the creative industries and the growing HipHop culture which is driving youth-led movements throughout the world. Take a journey through the eyes of industry professionals, artists, academics, community sector and HipHop pioneers.


The conference is structured around interactive panels, discussions, roundtables, workshops and networking events. We'll be having honest uncensored conversations together, unpacking issues around industry sustainability, cultural appropriation, entrepreneurship and the responsibility of the artist.

Be part of the conversation as we put the HipHop scene and creative industries under the microscope, dissecting and analysing what is really going on, finding new ways to make it healthier and more sustainable.

This is your backstage pass to all things you want and need to know!

Dates: 2 - 6 April 2019


Day 1 – Tuesday 2nd April

9am – 11pm: Welcome and Opening


11.15am – 12.15pm

Session 1: Representation


12.30pm – 1.30pm: Lunch


1.30pm – 2.30pm

Session 2: Cultural Appropriation vs Cultural Appreciation


2.40pm – 4.40pm

Session 3: Managing Mental Health

4.55pm – 7pm

Showcase and networking

Songlines project


Day 2 – Wednesday 3rd April

9am – 9.30am: Recap


9.30am – 11am

Keynote - L-FRESH The LION


11.15am – 12.15pm

Session 1: Sampling


12.30pm – 1.30pm: Lunch


1.30pm – 2.50pm

Session 2: The When How and What of Artist Management

3pm – 4pm

Session 3: "but where are you really from"

4.15pm – 5.15pm

Session 5: In Conversation w/ Joelistics and DOBBY


5.30pm – 7pm: Networking / showcase


Day 3 – Thursday 4th April

9am – 9.30am: Recap


9.30am – 10.30am

Session 1: Can you separate the art from the artist?


10.45am – 11.45am

Session 2: Respect Project


12pm – 1.30pm: Lunch


1.30pm – 2.30pm

Session 3: Power of HipHop - education and young people


2.45pm – 4.45pm

Session 4: Western Sydney Roundtable

presented by Music NSW


5pm – 6pm

Session 5: "This is what a feminist looks like"


Day 4 – Friday 5th April

9am – 10am

Session 1: HipHop + Politics


10.15am – 11.15am

Digital / Social media


11.30am – 12.30am

Session 2: Breaking into international markets


1.30pm – 2.30pm: Lunch

One-on-one sessions for artists wanting advice on breaking into international markets


2.30pm – 3.30pm

Session 3: Festival culture in NSW


3.45pm – 4.45pm

Session 4: Thinking local is thinking global


5pm – 6pm: Closing

Saturday 6th April

1pm - 11pm

4ESydney Festival

Paul Keating Park

All ages - free ticketed event.


Key themes that will be addressed at the 4ESydney 2019 conference include industry sustainability, cultural appropriation, entrepreneurship and responsibility of the artist.


This might include things like:

Industry Sustainability

- Mental health and self-care 

- Education and career development

- Representation

- Gate Keepers

- Trends

- Australian context

- Work culture and systems

- International Markets

Cultural Appropriation

- The use of HipHop

- First Peoples

- Cultural Diversity and Race

- Sensitivity

- Language

- Playing “dress up”

- Protocols and acknowledgment


- Business

- Touring

- Marketing and Publicity

- What it means to be successful

- Personal journey

- Creative business models, collaborations and financial frameworks

Responsibility of the Artist

- Role in activism

- Lyrics and Content

- Influence and impact on fans

- Image and profile

- Building a team

- Purpose, our "why"

Something missing? something else we should be talking about or acting on? Submit a proposal.

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